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Browse our blog for copywriting and proofreading tips, and business communication nuggets of wisdom.

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Autonym A name...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Decimate Historically meant...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Ephemeral Short lived....

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Idiom An expression...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Perambulate To walk...

Have you ever been sitting at your computer, preparing a great piece of copy, but then hit a brick wall? You’ve come to the part where numbers need to be written into your masterpiece, but now you’re wondering which would look better in the sentence...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Sanguine Optimistic, up-beat...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection.  Myriad Historically meant...

As Pantone announce their Colour of the Year, Radiant Orchid, it led to various updates on Social Media channels giving YOU inspiration to colour your home, wardrobe and life in their chosen shade. "Radiant Orchid blooms with confidence and magical warmth that intrigues the eye and...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's our selection from this...

National Have Fun at Work Day- 28th January 2014 Does what it says on the tin really!  A fun work is a happy work, and a happy work is a productive work. Simple. Teamwork is boosted by a lift in morale and motivation. Sometimes, it is...

National Compliment Day- January 24th 2014 The thinking behind National Compliment Day is simple- to spread the love! The aim is to compliment at least 5 people throughout the day whether an expression of appreciation or a positive comment about someone. In a work environment, the...

National Clean Off Your Desk Day- January 13th 2014 As the stress and workload of 2013 fades into the past, your poor desk or cubicle is left in need of a thorough spring clean. National Clean off Your Desk Day encourages you to clear and organise your...

I can already hear the moans and groans … ‘Not another missive about bad English on the web … bla bla bla’. Well, yes it is – and there is good reason for it being here. You may have read an earlier blog entry about punctuation...

Punctuation in Blogs Just what is it about punctuation in blogs that gets us all on edge?   Start a conversation anywhere, with anyone, and happen to mention errant apostrophes or misplaced commas and the debate will soon get heated. Yes, I know it's not one of the most...