About Market Avenue

Crafting copywriting solutions online, offline and anywhere beyond.

Team with passion, creativity and attention to detail. 

Our wordsmiths specialise in working with small to medium owner-managed businesses or overworked marketing departments who struggle with time, imagination and in-house copywriting or proofreading skills.


By generating focused ideas, aligned with your business goals and marketing objectives, we will develop informative, shareable and persuasive copy that works to amplify your company’s messages and reputation.

Still unsure about whether we can help?

Here are just some of the areas in which we can support you by offering professional copywriting and editing services.

  • Presentation documents
  • Website copy
  • Email offer campaigns
  • Email newsletters
  • Blog articles
  • Social media content
  • Online profiles
  • Landing pages
  • Digital apps
  • Language development
  • Tone of voice creation
  • House style guidelines
  • Copy guidelines
  • Proofreading
  • Copy editing
  • Case study development
  • Internal templates and information documents
  • Brochures and catalogues
  • Leaflets and flyers
  • Press adverts and editorials
  • Product packaging
  • Newsletters
  • Job descriptions
  • Menu descriptions
  • Document copyediting
  • Case studies
  • Scriptwriting
  • Video voiceovers
  • Presentation content
  • Telephone ‘on-hold’ messaging
  • Webinar scripts
  • Interview questions
  • Autocue prompts
  • Podcast campaigns

Why choose us?


Creative copy is all about crafting emotive and descriptive words that help to tell an enticing story.


A brilliant copywriter will be able to interpret what you need and create outstanding copy that’s a joy for your audience to read.


Market Avenue will balance that with an insight into customer’s minds and personalities that speaks directly to them.


Crafting copy with behaviours and personalities in mind


We have an excellent understanding of how the mind works and we’re well versed in personality types and human behaviours. This knowledge is transferred when we put pen to paper to best match individual desires and needs to the solutions and benefits you offer with an effective tone of voice. 


So, you may ask “How is Market Avenue different to other copywriting services?” – we think about how the words will be interpreted, not just what needs to be said. It is, after all about the reader, not the writer.


Go on, it’s worth a chat isn’t it?

Market Avenue Copywriting Values

Market Avenue Ltd Values


The team take pride in supporting green initiatives and approaching life with a glass more than half full.


As a result, personal values have crept into the way we work with all clients to help form our core values.



        • To operate the business and undertake projects in the most environmentally responsible way possible
        • To attain and maintain a carbon neutral footprint
        • To support at least one conservation and one mental wellbeing project each year
        • To foster positivity with our clients in everything we do together 


Meet the team

Market Avenue Limited About Us | Anna Woolliscroft

Anna Woolliscroft


Market Avenue Limited (MAL) has been Anna’s ‘baby’ since April 2009. Anna is a qualified marketer with experience in marketing communications since 2000, a degree in media and cultural studies, and numerous CIM qualifications.


With a background in print and design, digital marketing and copywriting, Anna has a love for psychology and understands how behaviours and attitudes affect how we communicate. She brings this penchant to copywriting projects to address the needs of all personality types and stages of the interest/buying cycle. 


During evenings and weekends, you’ll find Anna exploring an old city, savouring underground castle caves, musing in an art gallery or musing in a reflecting museum.


She also re-energises by relaxing and connecting with nature on a picturesque all-day walk or reinvigorating after a tough day at the office on an energetic trail run. On the rare occasion Anna takes a rest, she loves a good crime thriller book, a sci-fi film or a 1000 piece jigsaw.

Market Avenue Limited About Us | Catherine Mountford

Catherine Mountford

Senior Copywriter and Editor

A former journalist, Catherine is a wordsmith by trade. With experience working at top websites, local newspapers and one of the country’s biggest regional papers – as well as a Masters in communication – she has a firm grasp of how the media works.


With design experience for front pages, niche publications and promotions she also has an eye for what looks good.


She has worked as a reporter, sub editor, digital publisher and content editor and now puts those skills to good use crafting web copy, blogs, press releases and social media content.


She has a keen interest in news and politics and loves learning.


Married with two children and two guinea pigs, she spends her time out of work running around after small things. She loves live music, reading, travel – and during bouts of fitness – the occasional sprint triathlon.

Proofreader Jane Reynolds

Jane Reynolds


With a service background with the Police, Local Government, Charitable Organisations and the Voluntary sector, Jane has a wealth of knowledge and communication experience across a wide subject spectrum.


This, together with a B.Sc (Hons) Degree, a qualification in prooreading and a host of other credentials, means that she is perfectly placed to ensure copy is accurate, is full of good quality content and is also well presented. With teaching experience and an interest in readability, she also carries out print and web analysis to highlight any gremlins or barriers to clear comprehension.


Jane is married to Bob, a retired Leading Fire-Fighter, and ‘off-duty’ time usually involves a good book, a paintbrush or the latest film release.


When she isn’t busily working or with her head in an Open University text book, Jane loves to escape to her caravan in the Welsh hills or prepare one of her succulent vegetarian curries!

Alongside the main team, Market Avenue Limited work with trusted associates should we need to extend our skill set to manage a fully integrated campaign. Our associates include creative designers, photographers, web developers, video film production crews, strategic marketers, printers and online conversion specialists.