As a sole trader or micro business owner, it’s a tough gig juggling the balls of business. It’s even tougher when your online marketing efforts fail to convert into paying customers and you’re clueless as to why.
Heads up … if you’re proactively marketing, it’s probably the copy on your website, social media, email sequence and printed literature that’s failing you. If the messages are unclear and the value proposition non-existent, your ideal clients will never know you can help them.
It’s frustrating getting no return from your website, social media posts, emails or blog articles. It’s digital tumbleweed!
If you’re happy writing marketing messages or need a quick win to capture the scrolling eyes of ideal clients, one of our storytelling workshops or signature strategic storytelling course will transform your blank page syndrome.
Gain clarity on your ideal clients, create compelling copy and get more enquiries with storytelling techniques that convert.
How well do your marketing messages address the anxieties and desires of your ideal clients and deliver your value proposition?
Many companies lose clients every day because of mixed messages and unclear benefits and solutions because they haven’t defined their ‘voice of customer’.
Outsourcing the creation of attention-grabbing copy to bind marketing efforts and speak the language of your clients, might just win them instead. Kickstart your conversions with a copy audit.
You’re a pretty good writer and you need to create an ongoing bank of content as well as critical marketing copy for your company.
Sometimes it helps to know a few shortcuts and grab hold of proven copy formula templates that fast-forward your efforts in creating great copy.
Choose from a series of self-study on-demand copywriting modules to finetune your skills, save time and get results.
Discover how to tap into an unlimited source of ideas and craft stories that encourage your ideal clients to connect.
One of the most powerful ways to market your business is through storytelling copy that matches the voice of your customer and their level of awareness. Stories add personality and define a business or brand.
Do away with daily searches for ideas and build engaging content with national days that are meaningful to your ideal clients.
Find UK national days, plus many US and international days to populate your content calendar for the coming year with our annual 2022 calendar.