13 Feb Words of the Week – Strengthening your vocabulary

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD!

A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions.

Here’s this weeks selection.

Sanguine

Optimistic, up-beat or positive, particularly when the circumstances aren’t particularly good.

e.g. Despite the recession, she was sanguine about job prospects.

Entranced

Preoccupied, engrossed or absorbed. Filled with wonder.

e.g. He was entranced by the beautiful landscape.

Perplexed

Puzzled, bewildered, baffled or confused.

e.g. My boss gave me a perplexed look.

Chagrined

Annoyed, irked, irritated or humiliated, particularly at having failed at something.

e.g. He was chagrined when he was told off for being late.

e.g. To my chagrin, he was late yet again.

Melancholy

Glum, sad, miserable, gloomy, sorrowful.

e.g. She felt a little melancholy after hearing the news.

e.g. There was an air of melancholy in the room.