Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Eccentric A person,...

I would definitely agree with that statement. A painting can trigger an emotion, a feeling, a reaction that you may not have known was even there, and it can sometimes only come to the surface when you see the painting 'in the flesh'. Many school trips...

Everyday here at Market Avenue Limited we like to bring to your attention a Word of the Day #WOTD! A wide vocabulary strengthens your message and helps to form an effective copywriting strategy for marketing activities, materials and campaign call to actions. Here's this weeks selection. Idiom An expression...

I can already hear the moans and groans … ‘Not another missive about bad English on the web … bla bla bla’. Well, yes it is – and there is good reason for it being here. You may have read an earlier blog entry about punctuation...

Punctuation in Blogs Just what is it about punctuation in blogs that gets us all on edge?   Start a conversation anywhere, with anyone, and happen to mention errant apostrophes or misplaced commas and the debate will soon get heated. Yes, I know it's not one of the most...

As you walk along the street you can see in your peripheral vision the little orange head shaped fruits staring at you through the curtains. Child sized aliens and axe murderers are running around the streets looking for sweets to consume or take home for...

The shortest correct answer we can think of to that question is yes, when products are launched there should be a sense of excitement and longing going through the minds of potential customers but when it comes to Apple and its iPhone range there just...

Do you have a separate Facebook account for work and for social life? Many people don’t and this is what’s giving your employers a bit of a headache. Do you think you should be connected to your work and even to your boss through social...

A friendly “Hello” or even a bit of cheeky banter is acceptable when using social media but some people take it too far. We were reminded once again a few weeks back how a Tweet or a Facebook post can have serious repercussions. As Voula Papachristou,...

There was a time when people had the perception that you needed a top of the range camera with a couple of hundred pounds worth of lenses to take a great picture but that isn’t the case anymore. Instagram is an app that was launched in...

Why Summer is the best time of the year! Regular visits from the ice cream man. People stuck on computers so they want to engage with people to cheer up.  Make good use of your air conditioning in the office. Can feel more comfortable at work in your casual...

If someone said to us 3 or 4 years ago that people would be leaving Facebook to join a social networking service that only allows you to post 140 characters at a time, we would think you were mad but the fact is, this seems...

When you hear quotes from worldwide billion pound organisations like McDonalds saying “Our head of social media is the customer” you know that Social Media has the power to make or break a company. Which path you go down all depends on how your business...

I just wanted to share with you a very quick example of the power of Twitter.   One day last week a colleague called me, panicking because he needed an office on a certain day for a certain time but had exhausted all avenues. He had tried...

Here is our poem for World Poetry Day Today it seems, is poem day, It’s a Perfect time for us to say. We do Facebook, blogs and Twitter, Nobody else can do it quicker. Linked in and four square too, No matter what we do. We do it with care and passion, Whether...