You Want Quality Copy But YOU
Don’t Want To Write It
Ditch bog standard copy and get your ducks in a row once and for all!
Signature Copywriting Service
It’s frustrating but you know that targeted copy brings more clients
I understand.
It happens.
You start a business.
You grow a business.
You can’t do everything!
Engaging copy is one of the best sales tools you can bring into your business.
Finding quality sentences and perfect words that create the right balance of emotion, connection and persuasion is a skill. A skill that you may not have in you or in your team. And that’s fine.
Instead, you can use our Signature Copy Service to produce the essential copy that speaks the language of your customer and generates action.
What is the Signature Copy Service?
The Signature Copy Service is exactly as it sounds – a premium ‘do it for you’ copywriting bureau.
The service researches your market, customers and competitors to craft customer nurturing and converting copy for your marketing activities – it’s all done for you.
We work best with established service-based companies in mental health, wellbeing, behavioural science, nutrition and consulting.
Even though this is our main client base, we have served many industries including IT, security, beauty, dentistry and cosmetics, print, electrical wholesale, the motor trade and creative businesses.
What does the Signature Copy Service include?
All the copy you need to attract, convert and nurture your ideal clients.
- Voice of customer research
- Comprehensive copy audit
- Key message creation
- Keyword research
- Strategic website copy (rewritten or brand new copy)
- Annual blog article plan
- Content plan to match customer awareness stages
- Email nurturing sequence
- Social media content plan
Ditch bog standard copy and get your ducks in a row once and for all!
Who is the Signature Copy Service for?
The Signature Copy Service is for established businesses that value their customers’ needs.
It’s also for companies who have a budget and understand the importance of investing in professional research and getting their marketing messages to connect with ideal clients.
If you are a business owner or marketing director and honestly answer ‘no’ to two or more of the following questions, then this service is for you:
- I know the voice of my customer
- Customer and prospect surveys are in place
- My website pages are keyword optimised
- The company follows a copy formula for all sales-oriented copy
- One person writes the copy for all marketing efforts
- Copy is integrated across email campaigns, blogs and socials
- The company follows a content plan
- I know the most frequently asked questions – and the answers
Who is the Signature Copy Service not for?
The Signature Copy Service is not for start-up businesses or large eCommerce online traders.
Our service is not suitable for business owners and marketing directors who do not value partnership style collaborations or are not willing to put in the time upfront to answer questions and fully immerse themselves into the process – you are your business after all.
The Signature Copy Service is not appropriate for businesses that don’t want to invest in a research-led conversion copy solution that requires monitoring and evaluation to ensure continual improvements are made.
Copywriting needs to be well written, but it also needs to address the pains, desires and frequently asked questions of your clients. This service is not for you if you don’t care about customer objections.