Whether you’re looking to get to grips with social media or trying to stay on top of the latest digital marketing trends, finding the best sources of information can be a task in itself. You may even end up more confused than when you started!
In this article, we’re going to briefly outline our Top 10 favourite profiles to follow online and on social media. These are the places where we find inspiration, stay on top of the latest trends, and source content.
Twitter: @thedrum Facebook: /thedrumpage Instagram: @thedrummag
In their Twitter bio The Drum label themselves the ‘global home of media, marketing and advertising’ and we feel this is a pretty apt description. Based in the UK they offer insight into the latest news surrounding the marketing world and the biggest brands. If you want to keep up to date with the marketing industry, they are the people you need to follow.
Twitter: @smexaminer Facebook: /smexaminer Instagram: @smexaminer
Social Media Examiner is the world’s largest social media marketing resource, helping individuals and more importantly, businesses navigate the world of Social Media. Easy to understand graphics combined with easy to follow steps make it simple to become a social media expert in no time.
Twitter: @MarketingWeekEd Facebook: /MarketingWeekEd Instagram: @marketingweeked
Providing news and views on the world of Marketing. Marketing Week is a UK-based magazine and website which not only reports on the latest news within the UK Marketing industry but also provides insight into trends. First launched in 1978 and has only had seven editors since. It also hosts one of the UK’s largest annual marketing events Marketing Week Live.
Twitter: @MarketingB2B Facebook: /MarketingB2B Instagram: @marketingb2b
B2B Marketing label themselves as ‘The number one content, events and training resource for B2B marketers’. As a B2B or business-to-business magazine, B2B Marketing tailors their news and content specifically for businesses. A great source of information for businesses to stay on top of the marketing industry.
Twitter: @CampaignMag Facebook: /CampaignMag Instagram: @campaignmagazine
Campaign is a global business magazine covering advertising, media, marketing and commercial creativity. Based in the UK, it also has editions in the US, India, Turkey, the Middle East and Asia-Pacific.
It’s social media profiles provide news, advice and opinion on the latest trends and brands in the UK.
Twitter: @MashableUK Facebook: /MashableUK
Mashable is an American digital media website founded in 2005. It’s UK version is perfect for people or businesses who want to know about viral trends, viral videos and the latest tech news in the UK and worldwide.
Twitter: @Forbes Facebook: /Forbes Instagram: @forbes
Probably the most recognisable name on our list. Founded in 1917, the American business magazine is globally recognised as one of, if not the leading business magazine in the world. It is well-known for its own lists; Forbes 500, Forbes 30 under 30 and more. A fantastic source of information from leading experts in the business industry.
Twitter: @adweek Facebook: /adweek Instagram: @adweek
Adweek is an American advertising trade publication that was first published in 1978. It provides interesting feature articles as well as opinions on the global marketing industry.
Twitter: @HubSpot Facebook: /hubspot Instagram: @hubspot
Hubspot is an inbound marketing and sales platform, but its social media profiles also provide great news articles and content sources about the marketing industry as a whole. Useful for a global perspective, as the company is based in America.
Twitter: @Hootsuite Facebook: /Hootsuite Instagram: @Hootsuite
Known for its social media management software, Hootsuite are experts at providing articles full of helpful tips and insights into the world of social media, and how to make the most out of it. The decade-old platform supports social network integrations for Twitter, Facebook, Instagram, Linkedin, Google+ and YouTube and provides news and insights into them as well.