Working with Delphos eForms began with the development of brand language positioning and key messages to help identify unique selling propositions and gain competitive advantage for a site-based mobile app. Jonathan knew what he wanted to say but needed a personality developing with key focus points and the support to save him time.
After the initial language development a small communications team came together to provide strategic marketing advice, copywriting and graphic design. We developed website landing pages, blog posts, introductory email communications, email funnel sequences and supportive social media posts.
Within a relatively short period, communications were developed for a Beta stage campaign, followed by a trial period campaign and supportive online marketing assets in between.